Make It Now:

1. Season the Roast: Add the broth and taco seasoning to a slow cooker or Instant Pot and whisk until combined. Only if making this in the Instant Pot, cut the roast into 2×2 inch pieces first (this is essential!). Place the cut up roast in an Instant Pot or the whole roast in a slow cooker and turn it around so it gets coated in the sauce on all sides.
2. Cook the Roast: Cover and cook the roast using one of these methods: 
   • Slow Cooker: Cook on Low for 8 to 10 hours or on High for 5 to 6 hours, until the meat easily shreds. 
   • Instant Pot: Lock and seal the lid. Cook at high pressure for 30 minutes. Allow the pressure to release naturally for 10 minutes, then quick release the remaining pressure.
3. Shred Meat: Transfer the beef to a cutting board and discard most of the remaining liquid in the cooker (I usually leave a few tablespoons in the bottom to help keep the meat moist). Using two forks, shred the meat and return it to the cooker.
4. Finish Meat Mixture: Stir in the cream cheese and salsa until well combined and melted.
5. Roll Taquitos: Arrange the tortillas on a clean, flat surface. Top each tortilla with 1/4 cup of the beef mixture, leaving a little room at the edges so the filling doesn’t spill out. Top the beef with 2-3 tablespoons of shredded cheese. Roll up the tortillas very tightly. 
6. Bake or Air Fry Taquitos: Choose one of these cooking methods:
   • Oven: Preheat the oven to 400°F and position the racks in the upper and lower thirds. Spray two rimmed baking sheets with cooking spray or line them with parchment paper. (Or, use one baking sheet to cook half the taquitos and freeze the rest to bake later.) Arrange the taquitos seam-side down on the baking sheets, leaving a little room around each one. Spray the tops with cooking spray and bake for 15 to 20 minutes, switching the pans from top to bottom halfway through the cooking time, until the cheese has melted and the tortillas are golden brown.
   • Air Fry: Preheat air fryer to 375°F. Spray the tops of the taquitos with cooking spray. Once air fryer is preheated, spray the basket with cooking spray and place prepared taquitos into the insert, seam side down so they don’t open up during cooking. (Don’t overcrowd the air fryer basket. Work in batches.) Air fry for 6-8 minutes, or until golden brown and warmed through.
7. Serve: Serve warm with your favorite Mexican toppings. 

Freeze For Later: Follow Steps 1 to 5. Place the rolled-up taquitos (before baking) in a single layer in one or two gallon-sized freezer bags (really squeeze them in) Seal and freeze. 

Prepare From Frozen: Note: Have your favorite toppings on hand to complete this meal. Two options:

1. After Thawing: Follow Steps 6 through 7.
2. From Frozen: Follow Step 6 and 7 with these changes: 
   1. If cooking in the oven, cover the frozen taquitos with foil and bake for 25 minutes, then remove the foil and bake for 5 to 10 minutes more, until golden brown and completely warmed through.
   2. If cooking in the air fryer, it will take about 8-10 minutes, until golden brown and completely warmed through.