“Since I discovered your gift guides a few years ago, I have referenced them year-round. I thought they were a great resource for birthday gifts, as well as Christmas.” – Lennie
Our readers know we are highly selective about what we put on our guides.
This and the 12 years of trust we have built up with our audience are just a few of the reasons our Gift Guides are a massive success.
About Thriving Home
We, Polly Conner and Rachel Tiemeyer, are moms of three kids each and have lived with our families in Columbia, Missouri for most of our lives now. We launched Thriving Home in January 2012 as an online resource to encourage and equip moms to thrive in the day-to-day challenges of raising a family and managing a home.
Brands We’ve Worked With
Our Audience
Women 25-49
Women direct over 83% of purchases. Women not only have the buying power, they have the influence. Their endorsements can be like rocket fuel for sales.
Busy Mothers
Our followers are navigating the busy years of raising children, trying to put healthy meals on the table, and balancing work and managing a home.
Value Home & Health
These women place a high value on family and home life and desire realistic solutions to help their homes thrive.
Stats & Numbers
44,000
557,000+
275,000
2024 Holiday Season Pricing Options
We kindly ask for 100% payment upfront please. We pledge to follow through on our promises to your brand and can provide references from brands we have worked with upon request. This makes for less work on both of our ends.
Holiday Gift Guide Placement
Our 2023 Holiday Gift Guides received a cumulative 148,721 page views during Q4 (119% increase from previous year).
- $250 per placement on the Gift Guide of your choice.
- Placement on the guide is secured from time of payment until January 1st. So the sooner you pay, the higher up on our list you go!
- We will promote all Gift Guides via our 44K subscriber email list throughout Q4, as well as on our Pinterest, Instagram, and Facebook channels.
Social Media Promotion
Stories and Post: 3-4 Instagram stories and 1 Facebook post specifically about your product with the CTA of your choice. Cost is $250.
Reel: We will work with your brand’s goals to create a sponsored Reel personally featuring your product on both Instagram and Facebook. Pricing starts at $500.
Off Season Placement
We promote the gift guides year round to our email list. There is a link at the bottom of every email that goes out (3 per week), plus we push them around other holidays.
- $100 to remain on the gift guides in the off season (January 1 – September 1).
- Thriving Home gift guides had 38,000 cumulative page views in the 2024 off season.
What to Expect if You are on the Guide
Priority placement on our guides
We feature any sponsored content at the top of the guide and in an ideal position.
Dedicated email featuring the gift guides
We have a large email list that we will send a dedicated email to about the gift guide. These have a very high open rate!
Social Media Marketing
We pin the gift guides on related Pinterest Boards and share about the guides on our social media outlets.
Past Participating Brands
- Souper Cubes
- Smoothie Box
- Tastefully Simple
- Dwell Differently
- Simple Times Mixers
- Lomi Composter
- Burgers’ Smokehouse
- Pencil Grip
- Windblown Jewelry
Apply to Be On the 2024 Gift Guides
If you have a product or service that would be a good fit for our gift guides, we’d love to hear from you. We can’t promise a spot on the guide, but we will consider all submissions and let you know quickly.
We only select gifts that will be good for our audience. If we don’t already own or subscribe to your product, we usually ask that you send us one. This way we can demonstrate it and talk about it more authentically in our Instagram stories.