“Since I discovered your gift guides a few years ago, I have referenced them year-round. I thought they were a great resource for birthday gifts, as well as Christmas.” – Lennie
Our readers know we are highly selective about what we put on our guides.
This and the 11 years of trust we have built up with our audience are just a few of the reasons our Gift Guides are a massive success.
About Thriving Home
We, Polly Conner and Rachel Tiemeyer, are friends, moms of three kids each, and have lived with our families in Columbia, Missouri for most of our lives now. We launched Thriving Home in January 2012 as an online resource to encourage and equip moms to thrive in the day-to-day challenges of raising a family and managing a home. Our site gets over 7 million pageviews a year and is continually growing.
Brands We’ve Worked With
Our Audience
Women 25-44
Women direct over 83% of purchases. Women not only have the buying power, they have the influence. Their endorsements can be like rocket fuel for sales.
Busy Mothers
Our followers are navigating the busy years of raising children, trying to put healthy meals on the table, and balancing work and managing a home.
Value Home & Health
These women place a high value on family and home life and desire realistic solutions to help their homes thrive.
Stats & Numbers
36,000+
700,000+
486,000+
2022 Holiday Season Pricing Options
We ask for 50% payment upfront and the remaining balance is due 30 days after gift guide is published.
Holiday Gift Guide Placement
Our 2021 Holiday Gift Guides received a cumulative 44,000+ pageviews between September 1-January 1. We expect much more this year with our significant increase in traffic.
- $250 per placement on the Gift Guide of your choice.
- Placement is secured from time of payment until January 1st.
Social Media Mention
A set of Instagram stories and a Facebook post specically about your product with the CTA of your choice.
- $250 for the social media content.
- Thriving Home has 21,500+ Instagram followers and 19,000+ Facebook followers.
Off Season Placement
In 2023, we anticipate more pageviews in the off season as we are beginning to promote the gift guides year round to our email list.
- $100 to remain on the gift guides in the off season (January 1 – September 1).
- Thriving Home gift guides had 13,000+ cumulative pageviews in the 2022 off season. We expect more this year as traffic has increased significantly and some gift guides are ranking.
What to Expect if You are on the Guide
Priority placement on our guides
We feature any sponsored content at the top of the guide and in an ideal position.
Dedicated email featuring the gift guides
We have a large email list that we will send a dedicated email to about the gift guide. These have a very high open rate!
Social Media Marketing
We pin the gift guides on related Pinterest Boards and share about the guides on our social media outlets.
Past Participating Brands
- Dwell Differently
- Freeday Popcorn
- Beauty Counter
- Tastefully Simple
- Mama Needs Subscription Box
- Souper Cubes
- Burgers’ Smokehouse
- Vibrastraight
- Kwik Stix
- Windblown Jewelry
Apply to Be On the 2022 Gift Guides
If you have a product or service that would be a good fit for our gift guides, we’d love to hear from you. We can’t promise a spot on the guide but we will consider all submissions and let you know quickly.
We only select gifts that will be good for our audience. If we don’t already own or subscribe to your product, we will ask that you send us one. This way we can demonstrate it and talk about it more authentically in our Instagram stories.